In preparation for their next business venture, Associates Materials Handling needed up upgrade their website to fully explain what they provide to customers. This meant writing individual content pages for each of their 20+ offerings, optimizing for clarity and SEO.
In this B2B website, we wrote every page to explain the products to industry professionals. We also formatted each page for easy reading and skimming with shorter paragraphs and bullet points. Bold key words present the gist of the product to the reader in a single glance.