Posts by webworklife

The secret to raising funds for a good cause is the same as winning in sports: Stick to the fundamentals, and give crystal clear instructions about what you want your donors to do next.  Think of the last great sports movie you watched. (In my house, it was Hoosiers, about a small but scrappy high school basketball…

Hey, hey, Hey, HEY! What is going on here?” If you grew up watching Saved by the Bell in the early ’90s, you might have just read that with Mr. Belding’s voice. As the principal of Bayside High, Belding’s job was to know what shenanigans Zack, Slater, and Screech were getting into…and fast. So do…

Three essential steps lie between your organization and your donors’ generous gifts. Find out what they are and how you can ensure your donors support your cause time and time again. It might be tempting to paint a rosy picture of what your organization can do. You could exaggerate a bit. Tell donors what you wish were…